Top 10 Reasons to Attend DIG 2008

For those either already registered or considering attending the DIG event in May, here are some serious and not-so-serious reasons to attend:

1. Architect your enterprise data warehouse and create your personal “one version of the truth” to rationalize your missing expense receipts from your DIG conference trip.


2. Have Jeffrey Ma sign your copy of “Bringing Down the House” after he talks about harnessing the power of rational, quantitative analysis to make smarter business decisions.


3. See case studies from Reliant Energy, Kelley Blue Book and Infosys on how their respective organizations are embedding advanced analytic techniques into their management processes to make better decisions.


4. Post to your blog, co-create your wiki, join the DIG social network and Twitter your impressions of DIG in real-time to become part of the Enterprise 2.0 phenomenon.


5. Meet Andrew McAfee, who coined the term “Enterprise 2.0”, as he discusses the value creation that organizations are realizing through Web 2.0 concepts and technologies.


6. Hear the Boston Globe and Central Intelligence Agency speak about leading practices to capture, organize and establish a common set of information assets to create one version of the truth.


7. Test your driver tree analysis techniques and advanced analytic dashboards at the card tables to pay for your conference registration.


8. Listen to Charles Fishman, award-winning journalist at Fast Company and author of “The Wal-mart Effect”, speak about leading organizations that are using information to uncover insights about their customers and what it means to be a “fast company”.


9. Understand how Google, AT&T and the BBC are all leveraging Web 2.0 technologies such as blogs, wikis, social networks, tagging and prediction markets to drive mass collaboration inside and outside the organization.


10. Attend the only conference that combines the theories, concepts and real world practical examples of data architecture, analytics and Enterprise 2.0 in a single agenda.