Tuesday, May 27, 2008

Example of Data Quality Gone Bad

At the DIG conference, Glyn Heatley introduced our data theme with an entertaining example of data quality gone bad. The story was told through a YouTube video. I had stumbled across this story in an industry magazine a few years ago, but I can’t seem to find the original article. Thought I would share the video so people can use it any time someone questions the quantifiable value of data quality initiatives.

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